Perspectives

7 Steps to Nailing Your Next Podcast Interview

Author: Kelly Johnson, Public Relations Specialist Going on walks, commuting to work, and washing dishes all find common ground for your ultimate multitasking listening pleasure: podcasts.  Advances in technology and cultural shifts have transformed the way society consumes media, and podcasts have ascended from relative obscurity in the early 2000s to an industry that’s expected […]

Why your startup story may be the key to your startup’s success

Author: Caitlin Kryl, content marketing manager at s2s Public Relations It’s often critical, especially in the startup world, to ready your answers long before the question is asked. My ready answer when asked why I chose a career in content marketing: my runaway imagination and love of storytelling.  What started as a childhood hobby of […]

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The Pitch

PR tips for startup leaders to fuel growth & get noticed